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• Impossible Foods’ First TV Commercial Will Challenge Meat Like Never Before  April 6, 2021
  This month, plant-based company Impossible Foods is launching its first television advertising campaign “We Are Meat.” The campaign—which will also run on digital and social media channels—features five short television commercials that feature the Impossible Burger sizzling on a grill. Created to target meat-eaters, the campaign aims to challenge the notion that meat must come […]
• Oatly’s Dairy-Free Soft Serve Is Coming to These Major League Baseball Stadiums April 5, 2021
  Vegan brand Oatly recently partnered with a number of Major League Baseball (MLB) teams to bring its dairy-free soft serve to sports stadiums. Thus far, the company has announced two stadiums that will be serving its oat milk-based soft serve in vanilla and chocolate flavors: Wrigley Field in Chicago, IL (home of the Chicago Cubs) […]
• Slutty Vegan’s Plant-Based Burgers Are Coming to Shake Shack April 5, 2021
  A vegan burger is coming to select locations of Shake Shack for a limited time thanks to a collaboration between the fast-food chain and vegan entrepreneur Pinky Cole. The SluttyShack—a blended name that refers to Cole’s Atlanta, GA-based chain Slutty Vegan and Shake Shack—will feature a Shake Shack veggie patty topped with Pinky’s secret Slut […]
• Drunk Fan Email Becomes Reality: Quorn Fans Now Have Dinosaur Vegan Nuggets April 4, 2021
  This month, vegetarian brand Quorn is launching dinosaur-shaped vegan chicken nuggets at retailers across the United Kingdom. The new Roarsomes nuggets will first launch in UK supermarket chain Iceland before expanding to other retailers in May.  Roarsomes are breaded vegan chicken nuggets made with wheat gluten and potato and pea protein. The new product is […]
• New $30 Million Vegan Factory to Bring Oatly to Asia April 4, 2021
  Swedish vegan brand Oatly has partnered with Singaporean beverage company Yeo Hiap Seng to bring Oatly’s oat milk products to Asia. The two companies will jointly invest $30 million to build a manufacturing facility in Singapore managed by Yeo to produce Oatly products destined for markets across Asia. Production is expected to begin later this […]